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Every year, on March 26th, sneakerheads and sportswear enthusiasts around the globe come together to celebrate one of the most iconic footwear innovations in history: the Nike Air Max. From its humble beginnings in the 1980s to its status as a cultural phenomenon today, the Nike Air Max has become more than just a shoe—it's a symbol of style, technology,...

Nike has managed to produce sneakers that have transcended into icon status and became mainstays in pop culture. Nike staples like the Air Force 1, the Air Max line, and of course, the Air Jordans are some of these elite line of sneakers that have stood the test of time. However, we’ll be taking a different route memory lane to look at one of the...

Cop the freshest drops from the swoosh, from bags to shoe and shirts, this season. Bringing you the latest trends and designs, Here’s a list of some of the new releases at urbanAthletics this month! Nike Air Max 90 (Php 6,595) Lace up and feel the legacy. Produced at the cross section of art, music and culture, this champion running...

Cop the freshest drops from the swoosh and three stripes this May. Bringing you the latest trends and designs, Here’s a list of some of the new releases at urbanAthletics this month! Nike Air Force 1 '07 SE ‘White Chrome’ (Php 6,895) The radiance lives on with the b-ball original. Crossing hardwood comfort with off-court flair, it puts a fresh...

Step up your summer style with our sizzling sneaker offerings this April. Bringing you the latest trends and designs, Here’s a list of some of the freshest drops at urbanAthletics this April! Nike Blazer Mid 77 Vintage ‘White Black’ (Php 4,995) In the ‘70s, Nike was the new shoe on the block. So new in fact, we were still breaking...

Show some love this season and grab some matching sneakers with your partner. Here’s a list of some of the freshest drops at urbanAthletics this February! Nike Air Pegasus 83 ‘Stone Bronze Eclipse’ (P5,495) Travel first class without reservations in the Nike Air Pegasus '83. With a splash of running history, a dash of retro style and a whole lot...

While the youth-driven fashion and streetwear scene are still largely influenced by celebrity/influencer trends and viral social media aesthetics, it’s important to note that the scene are also taking inspirations from various subcultures and genres. Emerged from the steadily growing interest in Y2K fashion, gorpcore, and muted techwear, the cargo pants craze is unlikely to die off this year. A...