Here at urbanAthletics, we don’t just follow trends—we help set them. Every month, our curated selection reflects the latest and greatest in sneaker culture, handpicked by our in-house style experts and sneakerheads. For July 2025, we’re...

These days, comfort isn’t a bonus—it’s the baseline. That’s why running shoes, once made strictly for the track, are now dominating the streets. With sleek designs, bold colorways, and next-level cushioning, they’re the perfect blend...

This month’s Adidas lineup is all about blending heritage style with modern flair. From iconic shoes reimagined in new colorways to sleek silhouettes made for everyday comfort, urbanAthletics has the latest drops to keep your...